sports marketing

Liverpool Football Club unveils record £300 million shirt sponsorship deal with Turkish Airlines.

08.09.2026

Liverpool Unveils Record £300 Million Shirt Sponsorship Deal with Turkish Airlines

Liverpool shirt sponsorship is reaching new heights with a record-breaking £300 million deal announced with Turkish Airlines, marking an exciting new chapter in the club’s history of innovative partnerships.

David Beckham and Shakira smiling together at a promotional event for the FIFA World Cup.

22.07.2026

David Beckham and Shakira Earn Millions from FIFA World Cup Endorsements

David Beckham and Shakira have proven that the FIFA World Cup endorsements are a lucrative jackpot, earning millions by leveraging their global fame during football’s biggest event. Discover how...